I'm excited to share some insights from a recent conversation I had with the remarkable Leighann Lovely, a podcast host with a unique perspective on sales.
Leanne, who you may know from her current podcast Let's Talk Air: Humanising the Conversation, is embarking on a new journey with her upcoming podcast, Love Your Sales, launching in January 2024.
Why the shift, you ask? Leighann felt her previous podcast was causing some confusion about her expertise. She wanted to align her brand and focus solely on sales, hence the birth of Love Your Sales. The name, suggested during a group discussion, perfectly encapsulates her approach to sales - one that's filled with love, empathy, and a focus on understanding and solving problems for people.
Here are some key takeaways from our chat:
Sales is about Connection: Leighann believes that sales shouldn't be a dreaded task. Instead, it should be about connecting with others, understanding their needs, and offering solutions.
Empathy is Key: With a background in HR, Leighann brings an empathetic approach to sales. She emphasizes the importance of getting to know people before discussing how her product can solve their problems.
Love Your Sales: Leighann's new podcast aims to change the narrative around sales. It's not about pushing a product, but about loving the process and the people you're helping.
I was truly inspired by Leighann's fresh perspective on sales, and I'm sure you will be too. So, mark your calendars for January 2024 and join Leighann on her new podcast journey.
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